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LIST: Ayala Malls Spark Pinoy Holiday Magic with a Slew of Special Christmas Activities

This holiday season, Ayala Malls is once again solidifying its place as the ultimate holiday destination with the return of the much-anticipated Holiday Trail for its second edition. The lifestyle hub officially ushered in Christmas 2024—the season that begins earlier in the Philippines with the arrival of “ber” months—by hosting a memorable Christmas tree lighting ceremony at the Glorietta Activity Center.

LIST: Ayala Malls Spark Pinoy Holiday Magic with a Slew of Special Christmas Activities


Simultaneously, giant Christmas trees across 30 Ayala Malls nationwide illuminated the night sky, amplifying the festive mood and spreading Christmas cheer across the country.

A Christmas Celebration Close to Home: Filipino Traditions and Nostalgia

Four iconic Ayala Malls led the charge in celebrating the holidays. With the theme Christmas in My Home, this year’s festivities honor Filipino traditions and evoke nostalgia, beautifully captured in vibrant holiday illustrations by renowned artist Robert Labayen. At Ayala Malls Circuit, Labayen’s artwork brings the spirit of Filipino Christmas to life, while One Ayala adds a heartwarming touch with the Nostalgia Train. Greenbelt delights guests with a contemporary Filipino Christmas Salu-Salo, accompanied by the soulful Filipino carols performed by Jed Madela.




The Holiday Trail reached its grand finale at Glorietta, marked by the launch of Ayala Malls’ holiday anthem, “Christmas in my Home,” beautifully performed by the talented Mix Fenix. The evening’s celebrations soared to new heights with a breathtaking performance by popstar royalty Sarah Geronimo, leaving the audience in awe and capping off the night with unforgettable joy.

LIST: Ayala Malls Spark Pinoy Holiday Magic with a Slew of Special Christmas Activities
LIST: Ayala Malls Spark Pinoy Holiday Magic with a Slew of Special Christmas Activities


Lights, Fireworks, and Spectacular Shows

The Holiday Trail is only the beginning of a month-long celebration of lights, music, and holiday cheer. From November through the early days of 2025, Ayala Malls will present a series of dazzling light shows and breathtaking fireworks displays:


  • Garden Lights, Holiday Nights (lights and LED show) at Ayala Malls Manila Bay
  • (November 30 – January 5, on Wednesdays, Saturdays, and Sundays)
  • Holiday at Play Light Show at Ayala Malls Vermosa (November 15 – January 12)
  • A Night of Lights, a stunning 3D Projection Mapping show at Alabang Town Center
  • (all Saturdays and Sundays of December plus special shows on Dec. 23, 25, 30, and Jan. 1)
  • Ayala Malls Centrio’s Magical Night of Lights (November 9 to January 12)
  • Ayala Malls MarQuee Mall’s Giant Lantern Fair (December 28 – 29)
  • Fireworks displays at TriNoma, U.P. Town Center, Fairview Terraces, Ayala Malls Manila Bay, Ayala Malls Cloverleaf, and Ayala Malls MarQuee Mall this December


Exclusive Holiday Shopping and Promotions

This year, Ayala Malls makes holiday shopping even more special with exclusive Christmas markets, sales, and raffle promotions. Complete your Christmas shopping list during the mall-wide sale on the following dates:


  • Ayala Malls Abreeza Season of Gifting Sale Nov. 8 to 17 and Dec. 13 to 22
  • Trinoma Green Light Sale on Nov. 15 to 17
  • Ayala Malls Manila Bay Pre-Holiday Sale on Nov. 15 to 17
  • Ayala Malls Legazpi Pre-Holiday Sale on Nov. 15 to 17
  • Ayala Malls Capitol Central Holiday Sale on Nov. 29 to Dec. 1
  • Market! Market! Christmas Sale! Sale! on Nov. 30 to Dec. 1, and Dec. 6 to 7 and 14 to 15
  • Ayala Malls Serin Holiday Sale on Dec. 1 to 31
  • Ayala Malls Solenad Holiday Sale on Dec. 9 to 15
  • Ayala Center Cebu Holiday Sale on Dec. 13 to 15
  • Ayala Malls Centrio Holiday Sale on Dec. 13 to 15


Customers can also explore various Christmas markets where unique gifts await:


  • Designer Holiday Bazaar at Glorietta (Nov. 21 to Dec. 1)
  • Holiday Market at Ayala Malls Vermosa (Nov. 15 to Dec. 31)
  • Cacao Ibang Pasko Mini Fair at Ayala Malls Vertis North (Nov. 15 to 30)
  • Community Christmas Market at Ayala Malls Solenad (Nov. 15 to Jan. 5)
  • Pinoy Christmas Bazaar at Ayala Malls Serin (Dec. 1 to 31)
  • Holiday Fair at Ayala Malls Centrio (Dec. 1 to 23)
  • Home for the Holidays at Alabang Town Center (Dec. 2 to 12)
  • Mindanao Trade Expo Christmas Fair at Ayala Malls Abreeza (Dec. 13 to 17)


Christmas shopping and get-togethers at Ayala Malls are also extra rewarding with special Christmas promotions:


  • Ayala Malls MarQuee Mall’s Shop for Wheels Raffle Promo for a chance to win a brand-new Ford Ranger. Promo runs until Nov. 30.
  • Ayala Malls Vertis North’s Holideals Raffle Promo where 3 lucky winners get a relaxing Seda Hotel staycation. Promo runs from Nov. 15 to Dec. 31.
  • Ayala Malls’ Central Bloc’s 12 Gifts of Christmas Promos will bring festive treats to shoppers
  • Ayala Malls Abreeza’s Holiday Spin The Wheel Promo on Nov. 15 to 17 and Dec. 13 to 15
  • Zing, Ayala Malls’ app partners with GCash for a special Christmas treat for Zing members


In addition, customers can enjoy convenient gift services at Ayala Malls, featuring exclusive Christmas in My Home greeting cards, gift tags, and gift wrappers, along with convenient gift-wrapping stations to make holiday preparations easier and more relaxing.




Flavors of Christmas: A Culinary Celebration

Food plays a major role in Filipino holiday traditions, and Ayala Malls will be serving up festive favorites such as puto bumbong and bibingka at popular restaurants like Manam, Fely J’s, and Crisostomo. Ayala Malls MarQuee Mall will also host the Big Bite: Northern Food Festival from November 15 to 17, a culinary showcase featuring the best of Northern Philippine flavors. At Ayala Malls Manila Bay, the Holiday Food Truck offers a delightful foodie experience under the stars, providing the perfect break after a full day of Christmas shopping. Down at the South, Ayala Malls Abreeza holds the Urban Eats Holiday Fair from Dec. 19 to 23.

LIST: Ayala Malls Spark Pinoy Holiday Magic with a Slew of Special Christmas Activities


Feel the Holiday Spirit at Ayala Malls

Ayala Malls invites everyone to immerse themselves in the warmth and joy of the Filipino Christmas spirit through a host of engaging events and activities. Complete the 9 Days of Simbang Gabi at various mall locations, participate in interactive Christmas workshops, and capture unforgettable memories with a photo with Santa. The malls will also come alive with the sounds of the season, featuring choral performances, dance shows, Santa Meet and Greets, and holiday buskers, ensuring a festive atmosphere for everyone to enjoy.




“We invite you to come and experience the magic of Christmas with us,” says Ayala Malls COO Paul Birkett. “We are delighted to offer a multi-sensory lineup of experiences designed to make your Christmas enjoyable, memorable, and relaxing. Our goal is to lift the burden of holiday hustle and bustle, allowing you to truly enjoy the season.”

Experience the Magic of the Season at Ayala Malls

This Christmas, let the magic of the season fill your heart with joy and wonder at Ayala Malls. For more details on events, activities, and exclusive offers, visit facebook.com/AyalaMalls360, @iloveayalamalls in Instagram and Tiktok, and  www.ayalamalls.com and prepare for a holiday experience like no other.


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